戶外聯名特輯 | 吸睛品項帶你一次看! - WhoWhy International

2023 Outdoor Collaborations: NANGA, Coleman, Helinox and NORDISK Team-Ups

Quick answer: the four outdoor collaborations that stood out in 2023 were NANGA x FREAK'S STORE, Coleman x BEAUTY & YOUTH, F.C.Real Bristol x Helinox and HUMAN MADE x NORDISK.

2023 outdoor collaboration roundup

Collectors who love limited items know collaborations well. Beyond exclusive colors, collabs often bring new or upgraded specifications. This guide lists four major 2023 collaborations from Japanese outdoor brands.

1. NANGA x FREAK'S STORE

NANGA x FREAK'S STORE collaboration

FREAK'S STORE's fashionable tone sits naturally with NANGA's logo and product line. Unlike earlier apparel collabs, outdoor gear stole the spotlight: besides everyday bottles and insulated cups, there are new camp chairs, cooler bags and picnic mats. This long-awaited collab won over many NANGA fans.

2. Coleman x BEAUTY & YOUTH

Coleman x BEAUTY & YOUTH collaboration

These two brands team up nearly every year, focusing on picnic and small-family items in the year's trend color. The 2023 theme was Earl Grey milk tea, a departure from basic colors that makes you a fashion focal point at camp.

▶ Coleman x BEAUTY & YOUTH 2023

3. F.C.Real Bristol x Helinox 2023

F.C.Real Bristol x Helinox collaboration

News of this collab spread quickly among fans. It is generous: the ROYAL BOX comes in black, the collab version includes a mesh inner tent for better sleeping function, and the recently released PERSONAL SHADE high-back chair is part of the lineup. It may be Helinox's best collab in years.

4. HUMAN MADE x NORDISK

HUMAN MADE x NORDISK collaboration

The biggest collab of the first half of 2023, which drove outdoor fans worldwide wild. Interest was so high that our editor visited the showroom in person. Beyond the stylish tent, many accessories add to the look, and we saw camp items at the showroom that were not sold in the first collab. We hope to see new products released soon.

▶ HUMAN MADE x NORDISK collection


Collab products are rarely standard lines and are often limited, so they can be hard to get. That scarcity and their strong sense of current style make them stand out and easy to add to a personal wish list. We look forward to more surprising team-ups in the second half of the year.

Back to blog